What Is Disruptive Innovation?

A ‘back-to-basics’ article from the Harvard Business Review on disruptive innovation. Concerned that:

In our experience, too many people who speak of “disruption” have not read a serious book or article on the subject. Too frequently, they use the term loosely to invoke the concept of innovation in support of whatever it is they wish to do. Many researchers, writers, and consultants use “disruptive innovation” to describe any situation in which an industry is shaken up and previously successful incumbents stumble. But that’s much too broad a usage.

its authors set out to recapture the original tenets of the theory of disruptive innovation and apply it to the Uber transportation company.

Read the entire article at What Is Disruptive Innovation?

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