What is a Business Model?

This morning, I had a very fruitful conversation with a colleague in which we discussed at length what a ‘business model’ is, what it covers, and what it does not cover. We did not reach  a definitive conclusion and so decided to come back to this conversation at a later time.

Well, we are not alone seeing ‘business model’ in somewhat different terms. In fact, this article from the Harward Business Review suggest that a ‘business model’ is…

Continue reading